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Ahava Dairy Products Corporation

110 Beard Street Brooklyn, NY

11231

718-243-0400

 

Dear Moshe Banayan;

 

Enclosed please find our letter of introduction and materials that we and a coalition of concerned consumers are distributing to supermarkets throughout the New York/New Jersey area. We wanted to let you know that members of our consumer coalition have recently examined Ahava milk labels and associated marketing materials. These materials include language and claims that raise several concerns.

 

As you may know, the Food and Drug Administration (FDA) has regulations and guidelines that require food labeling and associated materials and promotions to be both "truthful and not misleading."