EXAMPLES OF FALSE OR MISLEADING CLAIMS TYPICALLY FOUND*
The TRUTH about "No Antibiotics" Claims
Antibiotics are never added to milk. All milk is tested to ensure that antibiotics used to treat cows are not present in milk. Antibiotic-free and no-Antibiotic claims are not allowed in animal agriculture. Read the U.S. Department of Agriculture (USDA) Food Safety Information Service guidelines at www.fsis.usda.gov/OPPDE/larc/Claims/RaisingClaims.pdf
The TRUTH about "No Hormone" Claims
All milk produced by cows contains hormones as part of the normal biology of reproduction and lactation. There is no such thing as hormone-free milk.
Read the FDA "No Hormones" Claims Press Release at http://www.cfsan.fda.gov/~lrd/fprbst.html
* If you know about a false or misleading label or related marketing claim contact us at contact@stoplabelinglies.com. Examples found here have been collected over the past several years dating back to 2001. They are from various stores and different regions of the country. Some examples may have changed or differ from region-to-region or in different stores. All examples found are presented here, including some which may no longer be available, to provide both the context and history of false or misleading marketing. Different labels and corresponding marketing materials may not contain all of the false or misleading claims noted; they are presented as sold and/or marketed at the time of purchase or discovery. If this page concerns your product and you’ve made changes to your marketing materials please contact us – we’ll add and promote any verifiable changes to labels, advertisements or marketing materials which are provided to us.
The TRUTH about "GMO-Free" Claims
No milk comes from genetically modified organisms (GMOs) or is genetically modified. The FDA’s Center for Food Safety and Nutrition has specifically noted that GMO-free claims are misleading on most foods (including milk).
* If you know about a false or misleading label or related marketing claim contact us at contact@stoplabelinglies.com. Examples found here have been collected over the past several years dating back to 2001. They are from various stores and different regions of the country. Some examples may have changed or differ from region-to-region or in different stores. All examples found are presented here, including some which may no longer be available, to provide both the context and history of false or misleading marketing. Different labels and corresponding marketing materials may not contain all of the false or misleading claims noted; they are presented as sold and/or marketed at the time of purchase or discovery. If this page concerns your product and you’ve made changes to your marketing materials please contact us – we’ll add and promote any verifiable changes to labels, advertisements or marketing materials which are provided to us. |